Business is Marketing – Simulation DEA Programs

In this simulation, Participants get to become the management of a Jeans brand and run their own company. In teams of approx. 3 to 4 Participants they manage their brands in a very competitive market, as one team’s compete with each other, where one companies’ decisions influence other teams demands and results!

Overview

~~ Content of the Simulation
Each round focuses on new items:
• Analysis & Objectives
• Segmentation & Targeting
• Positioning & Branding
• Product & Price
• Promotion
• Place
• People & Process
• Physical Environment

Objectives

 ~~Goals of the Simulation
• Participants play the simulation in multiple rounds, each round making strategic decisions.
• The simulation takes Participants through the journey of Analysis, Strategy and Tactical Decisions.
• Participants go through the 7 PS of Marketing, based on Kotlers Principles.

March 2017
15Mar
DAY Wednesday
DURATION
TIMING 09:00 PM - 01:00 AM
Business Village building,. The second floor. Block (b), the conference Center. Deira
Closed

No records found


Program Fee FREE
START DATE 15 Mar 2017
DURATION 4 hour(s)
Language English

Become an Instructor

Want to inspire the next generation of entrepreneurs?

Click and register now
 
DEA
Happiness Meter