The Significance of Trademarks in the Modern World - Workshop

We will introduce the audience to the TMs law, definitions, acquired rights, registration formalities, requirement, costs and importance of trademarks and why small-medium enterprises should make extra efforts to protect their trademarks. We will give samples of national marks which became known/well-known trademark. We will show the importance and value of intangible assets (IP assets) and stress on trademarks. The speaker from the Ministry of Economy has a vast breadth of experience in the procedures relating to trademark registration, and along with his colleague from the famous local brand, they both possess vast and extensive knowledge in the field of trademarks and are considered a reference point in this specialized subject.

4 hours | 17th Dec

Date And Time

  • Total Duration
    4 hours
  • Start Date
  • Start Time
    05:00 pm


Diera, Business Village, Block B, 2nd floor, conference center

Program Language



Out comes

  • Legal awareness relating to trademark law and rights.
  • Legal awareness of the importance of brand protection for SMEs.
  • Motivation to create and use trademarks in order to benefit from the acquired rights.



  • Presentation on trademark rights, their history and general theories on trademark law.
  • Informative and accurate details on definitions, acquired rights, protection lengths etc.
  • Information on registration procedures, approvals, conditions and infringements, costs, as well as enforcement options for registered trademarks.



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